Product Twelve

Founded by Masaki Kawase, Product Twelve reimagines wardrobe essentials through a considered balance of care, quality and timeless design. The Japanese brand stays true to its minimalist ethos, blending refined craftsmanship with contemporary sophistication. Designed for functional city living, each piece is defined by thoughtful details from breathable, insulated fabrics to concealed cinched hems and subtle zip closures. At the core of Product Twelve is a sleek, technical approach to minimalist outerwear, combining performance-driven design with everyday practicality. Designed for modern city living, the collection spans lightweight jackets, technical shirting and functional shorts through to Primaloft fleece mid-layers, balancing innovation, comfort and understated luxury.