AW26: A Sense of Winter

Winter dressing is shaped by more than the clothes we choose to wear. For us, it comes from the weather outside, the places we find ourselves in and the way our routines change throughout the year.

For AW26, we travelled to the coast, where open stretches of shingle, shifting skies and the surrounding sea create a landscape exposed to the elements. It felt like a fitting setting to explore the relationship between clothing and the environments we move through.

The editorial brings together pieces from across our roster, looking at how different fabrics, textures and silhouettes sit alongside one another. Practical outerwear meets softer layers and everyday staples, with each piece bringing something different to the way an outfit comes together.

Rather than focusing on individual brands, we wanted to look at the wardrobe as a whole and how clothing from different designers can find a natural place paired alongside one another. The coastline gave us the space to explore this outside the store, allowing the landscape, weather and movement to become part of the story.

Explore the AW26 collection in-store, with the first drop available online now and the second arriving soon.